MARKETING PLANS & STRATEGY
BRANDING & CREATIVE
SOCIAL MEDIA MANAGEMENT
EMAIL MARKETING
ADVERTISING AND PROMOTIONAL CAMPAIGNS
Developing a sustainable competitive advantage for your business is one of the key elements in its success. To do this, I will look at and develop unique and proven marketing strategies that your business will benefit from. Whether your business is new or established, large or small, by developing and implementing a strategic marketing plan I can help bolster your business for years to come and both continue and find new ways to reach your customers.
Advertising and promotions are the visual tools that entice customers to purchase your product or use your service. Designing and properly implementing effective advertisements with a memorable call-to-action can give your business increased visual representation and create a personality. I specialize in designing unique and effective print advertisements and promotional tools that will draw customers to your business. Whether you want funny or serious, informational or quirky, I can work with you to design and implement advertising that leaves a lasting impression on your customers.
WEBSITE DESIGN
A unique, professional, and relatable brand is how customers recognize a business. Whether you're a one-man show or have a breadth of employees, starting a new business or well established, or just looking to freshen up your logo. I can create unique, beneficial ways for you and your business to look sharp and differentiate from your competitors.
Social media platforms are some of the greatest, most beneficial tools a business can use to engage and connect with customers. Social media platforms are also inexpensive and incredibly timely. I will strategize with you to develop creative and engaging content for your social media pages. I can even use tools like Hootsuite to effectively manage and monitor your social media for you and your business, and, in turn, optimally engage with your customers and followers.
Email marketing is an excellent way to engage and keep connected with your current customers, and customers you want to increase your business's connection with. Email and other inbound marketing tools, which include social media, are great for providing information about aspects of your business like upcoming sales and promotions, or exclusive offers for regular and established customers. I can help your business establish email and inbound marketing systems in order to engage and increase connection, and convert new and prospective customers into established, returning customers.
A user-friendly and visually appealing website is key for any business in today's digital age. A website gives prospective and current customers detailed information about your business and the products and services it provides. They are also beneficial for aspects of your business like selling your products, blogging, and providing a platform for customer inquiries and feedback. I can work with you to develop and establish an efficient and user-friendly website that connects with your brand, engages with your customers, and that has effective Search Engine Optimization (SEO) that allows your business to be found on search engines like Google and Bing. Platforms I primarily use for designing websites are WordPress and Wix.